Apple isn’t cool anymore: teens
Apple has been in the news lately, and not necessarily because it’s selling new and vastly innovative products. And now the results of a new survey suggest Apple’s cool factor is fading.
Actually, it seems as though the company is making headlines for all the wrong reasons.
Sources told the WSJ that orders for the screens that go in the latest iPhone declined to about half what they had planned for, although at least one analyst says that wasn’t reason to panick.
Wall Street is taking notice, however. Apple’s stock price has dropped by 28 per cent since it hit a high of $702.10 back in February 2012.
And now the ultimate barometer of what’s cool is turning on Apple.
Research from the Buzz Marketing Group suggests teens don’t think Apple is cool anymore. Instead, they have their eyes on Samsung’s Galaxy SIII and the Microsoft Surface tablet.
Picked your jaw off the floor? Continue reading...
According to the results reported by Forbes, too many grown-ups have an iPhone, iPad and other Apple devices.
And when you’re using the same phone as mom and dad, you’re about as uncool as you can get, it seems.
It’s not just the adult factor. For teens on an allowance, the iPhone 5 is pricey, and really doesn’t have as many braggable features as the Galaxy S III.
After spending thanksgiving surrounded by a people several years younger than me, the extra screen real estate offered by the S3 is undeniably lucrative for teens and tweens trying to outshine their friends’ phones. They also like the open Android ecosystem, albeit there are security risks.
Not surprisingly, the Forbes report was light on details about why the Microsoft Surface scored higher than Apple’s offerings. While the commercials are cool (and the tablet is durable), the Windows RT operating system doesn’t shine like Windows 8.
Do you think Apple has lost it’s shine?
- Maurice Cacho, MSN Tech & Gadgets
Comments
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Posted by: Ralph | Jan 19, 2013 1:25:47 AM
Hm. An article bashing Apple on MSN news. Detecting some bias here.
Posted by: major anatomy | Jan 20, 2013 12:16:43 AM
Apple lost its shine when they introduced a perfectly circular mouse.
Posted by: teen | Jan 20, 2013 2:12:44 AM
teens dont care about security issues, they care about free stuff
Posted by: Eric Beaverford | Jan 20, 2013 3:07:13 AM
Ya my 8 year old is moving on to bigger better things...RIM will rise again!
Posted by: Frank M | Jan 20, 2013 9:54:05 AM
What goes up must come down, by the next best thing on the market. This is the nature of the beast. Hooray to Windows RT and Windows 8. At least we will not be monopolized with propriety iApps from Microsoft.
Posted by: Ian Beveridge | Jan 20, 2013 9:55:03 AM
This is my first and last iphone, twice now apple's crappy propriatery system has wiped out my music collection and I had to start all over again. This won't happen again as i'm done with Apple. Yahoo Samsung!
Posted by: anonymous | Jan 20, 2013 10:00:16 AM
im quite glad that apple is losing its shine, but i personally wish that this 'the new fad' business amongst teens would disappear. it undermines the value of things they already have. you would think that society would smarten up by now to avoid being slaves to big coorporations, but apparently not.
Posted by: Chris Simon | Jan 20, 2013 10:04:30 AM
I switched from the Bold 9900 to IPhone5 and regret the change. I gave up BB's excellent functionality over curiosity, and am dismayed by the IPhone5's lackings. No more Bluetooth sharing unless I buy an app as well the keyboard is difficult to use with my fat fingers. The Camera is better than BB's, but if I had waited for BB10, I would have been more satisfied; however, the S3 is an amazing device that exceeds IPhone5's appeals. IPhone5 users will discover that Apple is attempting to monopolize music sharing. A big disappointment for me.
Posted by: Gordon | Jan 20, 2013 10:30:46 AM
There is no biased report here. This information came from Buzz Marketing Group.
Posted by: Tania | Jan 20, 2013 11:05:50 AM
Nice article, it's good to see that the 'sheeple' are starting to leave the herd...By the way you spelled "Panic" wrong (just thought I'd let you know).
As for my opinion, I love android :D NO to iclone!
iphones are all the same, just give it a new look (but keep the hardware the same) and people go crazy over it (kinda like Call of Duty) lol.I hate fads -_-
Posted by: John Does | Jan 20, 2013 12:11:29 PM
The markets have very short-term memories .
This whole thing about the next smart phone king, is nothing more than short term stock picks for the rich.
If you really are a long term investor, you would understand that in time all technologies will get copied until
a price war lowers the margins into nothingness.
If all Rim sells is smartphones than they have really big problems.
You see, Samsung, Apply, and Microsoft also sell many other products besides smart phones. Therefore the eventually 1% margins add to the bottom line, but a one hit pony on 1% means you’re done.
It’s like a grocery store only selling eggs, it just does not work.
Posted by: Dale | Jan 20, 2013 12:24:11 PM
The iHerd has had it wrong for a long time... iTunes is draconian, and ironically, very user unfriendly. The tiny keyboard results in things like 3 spelling mistakes in a two letter word. The screen is just inadequate...
The Nexus is far superior. However, my Windows7 phone was even better yet functionally in every way. Looking forward to Surface 8 Pro, it will be my first Tablet, the rest are just "Consumer toys"...
Still, Apple was very innovative, they just have been passed by everyone else since then.
Posted by: mk | Jan 20, 2013 12:38:47 PM
all the comments make valid points to me. as for me my iphone 4s is my 1st venture into the smartphone market. for the past year shopping around every and any smartphone out there i was on the fence between apple and android. kind of disappointed with apple's complacency when compared to what samsung, lg, motorola , etc had been pumping out. but after testing out any and every phone i had trouble wrapping my brain around an android device as they all seemed different from the last. the ease and simplicity of the iphone was frankly the gold standard for the past few years so if it aint broke?...
if apple does really loose its shine then thats fine too. maybe when they bring their feet back on the ground and realise they are not godly then maybe we will see something really cool in the future again when they actually have to compete with the new heavyweight of samsung.
Posted by: Vigilante | Jan 20, 2013 1:43:20 PM
I've had an iPhone for several years and Apple has been good to me with supporting it when I've had issues. The one and only Samsung product I had failed within an extended warranty period but Samsung told me to jump in a lake because the extended warranty applied only to the United States.
That being said I have grown weary of Apple's iron-fisted grip on their user base and will be looking for a different platform for my next device. The screen size is adequate and the user interface is Apple-slick as usual, but the total lack of upgradability and non-conformance to industry standards (Lightning connector, seriously Apple?) has gotten to be too much to bear. Apple will begin to quickly learn that their cachet counts for little with consumers anymore.
Posted by: Ragman | Jan 20, 2013 2:21:49 PM
The people in charge in charge at Apple aren't visionaries like Steve Jobs. Until that changes, Apple will always be playing catch up and will continue its downhill side eventually reverting to the Apple pre-Steve Jobs. Sell your stock!
Posted by: Dan | Jan 20, 2013 3:25:32 PM
Maybe it's because buy the time you pay off Apple products or your contract with a provider is up your already 3 or 4 versions behind!
Posted by: Daniel | Jan 20, 2013 4:51:41 PM
LMAO come on Microsoft.
Posted by: Carl Fredricksen | Jan 20, 2013 7:35:55 PM
God Damn kids and their technical do dads and thinga ma giggers!
Posted by: Nerdette | Jan 20, 2013 8:22:31 PM
Is it even a question of the product's quality? Like with many other things with teenagers, there are select items that were nothing more than a fad.