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11/21/2012

Kids want an Apple device most this holiday season

Nielson_kids_wish_listWondering what little Johnny or Sally want under the Christmas tree this holiday season? Chances are it’s an Apple product.

According to research from Nielson, kids in the U.S. want an Apple gadget from Santa and his elves in the North Pole.

What exactly from Apple is it that they want? Pretty much anything, it appears.

Four of the top five ‘wish list’ items are Apple products, according to the results of the Nielson survey. And it seems that in some ways, size does matter.

It starts with the full-size iPad (most wanted), moving on to the Nintendo Wii U, then the iPod Touch, followed by the iPad Mini and rounded out with the iPhone in fifth place.

To be fair, the Apple TV ranks last on the list of 25 items, just a few percentage points behind the Microsoft Surface, “Other Mobile Phones” (not Android), the Samsung Galaxy Note or Tab and the PS Vita.

An “Android smartphone” also sits near the bottom of the list, in terms of what kids aged six to 12 want.

Nielson_teens_wish_listThings kinda change if you’re above the age of 12, with teens appearing to be a little more open to receiving a non-Apple device.

The most-desired product was still an iPad, followed by...gasp – a computer. Next is “tablet computer other than the iPad,” followed by the Wii U and then the iPhone.

What are your kids asking for this holiday season, and what do you have on your list?

- Maurice Cacho, MSN Tech & Gadgets

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Danny BradburyDanny Bradbury

Danny Bradbury is a technology journalist with 20 years' experience. He writes regularly for publications including the Guardian, the Financial Times, the Financial Post, and Backbone magazine. Danny also writes and directs documentaries.

Maurice CachoMaurice Cacho

Maurice Cacho is a Toronto-based journalist mixing his love for tech with a passion for news. He's also CP24's Web Journalist and appears daily on CP24 Breakfast and weekly on the channel's tech show, Webnation, discussing tech news and trends.

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