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Campaign underway for Facebook to flick off during Earth Hour

Whenever Earth Hour rolls around, we hear all about flicking off the lights, unplugging appliances and shutting down our computers to save electricity. Now, a Toronto woman was us to get off Facebook as well.

Angie Bird is asking Facebook head honcho Mark Zuckerberg to take Facebook offline during Earth Hour in an effort to raise awareness about saving energy, the Star reports.

With over half a billion users worldwide, there’s no doubt that shutting down the massive social network will help save a Megawatt or two.

And let’s be honest...who wouldn’t hop on Facebook to update their status with something Earth Hour related?

After all, your smartphone chugs away on battery power (that was once plugged in to gain its charge) and mobile phone towers use a healthy sum of electricity to transmit and receive signals from people’s phones. I don’t exactly see carriers turning those off too.

It appears the idea is that people would definitely get the message about Earth Hour if the go-to place to have online conversations is offline.

So far, Earth Hour is slated for Saturday March 26 at 8 p.m. It's still not clear how this Facebook shut-off would work through different time zones.

Bird has posted more information about her initiative on this special Facebook page – with a graphic of the Zuck wearing an Earth Hour t-shirt.

Do you think a temporary Facebook shut down during Earth Hour is taking energy conservation too far?

- Maurice Cacho, MSN Tech & Gadgets




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Danny BradburyDanny Bradbury

Danny Bradbury is a technology journalist with 20 years' experience. He writes regularly for publications including the Guardian, the Financial Times, the Financial Post, and Backbone magazine. Danny also writes and directs documentaries.

Maurice CachoMaurice Cacho

Maurice Cacho is a Toronto-based journalist mixing his love for tech with a passion for news. He's also CP24's Web Journalist and appears daily on CP24 Breakfast and weekly on the channel's tech show, Webnation, discussing tech news and trends.